Most Popular
-
1
Busan seen entering phase of extinction: study
-
2
S. Korea marks 22nd anniversary of victorious inter-Korean naval skirmish
-
3
[AtoZ into Korean mind] Money paradox: Why money speaks louder than anything else
![[AtoZ into Korean mind] Money paradox: Why money speaks louder than anything else](//res.heraldm.com/phpwas/restmb_idxmake.php?idx=644&simg=/content/image/2024/06/30/20240630050064_0.jpg&u=20240630181613)
-
4
S. Korea, US, Japan wrap up 1st trilateral 'Freedom Edge' exercise
-
5
Delivery workers bewildered by new fees to enter apartment complex
![[AtoZ into Korean mind] Money paradox: Why money speaks louder than anything else](http://res.heraldm.com/phpwas/restmb_idxmake.php?idx=644&simg=/content/image/2024/06/30/20240630050064_0.jpg&u=20240630181613)
-
6
[What to Watch] Three feel-good movies at theaters perfect for rainy season
![[What to Watch] Three feel-good movies at theaters perfect for rainy season](//res.heraldm.com/phpwas/restmb_idxmake.php?idx=644&simg=/content/image/2024/06/27/20240627050843_0.jpg&u=20240629160554)
-
7
Matchmaking agency releases its 'standard model' of those who marry
-
8
Owner of illegal gambling business arrested, 110 investigated
-
9
One-third of new students at Korea’s ‘SKY’ universities are from Seoul
-
10
Over 80% of bank transactions occur online: data
![[What to Watch] Three feel-good movies at theaters perfect for rainy season](http://res.heraldm.com/phpwas/restmb_idxmake.php?idx=644&simg=/content/image/2024/06/27/20240627050843_0.jpg&u=20240629160554)
K-pop girl group Ive is releasing a new song in collaboration with Pepsi on Friday at 6 p.m.
The song, “Summer Festa,” which is part of the “2024 Pepsi Campaign,” is a disco-pop song led by a funky guitar and groovy bass.
The unique vocal tones of Ive members blend perfectly with the simple but rhythmic beat of the song that captures the vibrant atmosphere of summer.
The lyrics contain messages of independence and confidence such as, “I make my own opportunity” and “happy to take challenges,” commonly observed in other Ive songs.
Ive’s history with Pepsi goes back to 2021 when Ahn Yu-jin of Ive joined Pepsi campaign, followed by Jang Won-young and Leeseo in 2022 and all six members of the group in 2023.
Their “2023 Pepsi Campaign” song, “I Want,” released last year, had topped major local music charts.
Ive is currently on their first world tour “Show What I Have” which kicked off in Seoul in October last year.
They are set to hold an encore show in Seoul in August and perform at the Tokyo Dome in September.
